Development Services
New Construction - Hotel Development Services
Whether you have conceptualized a profitably feasible idea that you desire to bring to fruition, a prime plot of land waiting to be developed or an existing hotel property that needs to be revitalized, OHM Hotels is able to devise a solution that will exceed your greatest expectations.
OHM's multidisciplinary development team has extensive experience in hotel operations, hospitality marketing, strategic planning, real estate, and art direction. It is this seasoned experience that has built the foundation for OHM's forward-thinking consulting services specific to hotel development projects; from conceptualization to full-service operations, the entire product life cycle is addressed.
• FEASIBILITY AND CONCEPT STUDIES: OHM offers all-encompassing product identification services, delivering thorough, industry relevant analyses in the following categories: macro and micro market trends, competitive environment, target group definition, site research, construction feasibility, and investment planning.
• CONCEPT AND BRAND DEVELOPMENT: The brand development team is specialized in consulting clients in need of creative guidance on everything from hotel concept development to brand identity creation. This includes, but is not limited to: assisting clients with solidifying their corporate identity and design elements to devising strategic pre-opening marketing campaigns.
• ARCHITECTURAL AND TECHNICAL ASSISTANCE: OHM lends consultancy assistance in the areas of selecting an architect and interior designer, as well as provides functionality assistance, design management and addresses many more specialty subject matters to ensure successful hotel operation and maximize functionality.
• HOTEL MANAGEMENT SOLUTIONS: Years of experience has taught OHM how to identify suitable, success-oriented hotel operators and how to best manage a successful property. OHM is happy to share their knowledge and wisdom with their clients and support them in selecting an operator and implementing their vision.
•TECHNOLOGY INTEGRATION: OHM offers clients comprehensive and integrated technical support services for all aspects of real estate asset development and management. Using a team approach, we make every effort to ensure that the owner receives the highest possible quality product, by the date promised. OHM manages each phase of hotel development from start to finish, offering the following services:
- Strategic Planning and Market Research
- Capital Formation
- Development & Project Management
- Consultant and Contractor Selection
- Project Completion Tasks
- Sales and Marketing Plans
- Site selection
- Site/Zoning application and approval
- Hospitality franchise application
- Legal documentation
- Environmental and geotechnical reports
- Financial analysis and budget development
- Project capitalization
- Architect selection
- Construction documents
- Permit application and approval
- Bid solicitation
- Code compliance
- Construction management, site visits, etc
Renovation Management
OHM's team approach also provides them with the ability to best manage a renovation project, ensuring that the owners' needs are the primary focus and that a culture of communication and understanding is promoted among team members. Our renovation management tools include, but are not limited to:
- Organizational chart
- Procedures are in place for operating hotels prior to and during renovation
- Vendor, contractor, and consultant selection analysis
- Value engineering analysis
- Project scheduling
- Loan draw and payment procedures
- Contract and purchase order control system, including furniture, fixtures, and equipment
- Franchise Design approval and construction coordination meetings
- Design and construction responsibility matrices
- Document control system
- Daily site visits
Hotel Repositioning
OAs the industry continues to evolve, hotels must maintain their prevalence in the market and resonate with their core audience. OHM Hotels has the ability and resources to accurately position any property within the confines of current market situations; over time they have been experience tested with many hotels and developed exceptional relationships with various reputable brands.
Analyzing regional demographics, current trends, day-to-day operations and performance, competitive defined performance measures, and hotel operating efficiencies are just a few of the methods OHM puts into place to provide hotels with solid strategies and tactics to properly position the property.